In the Nordics, we are sitting on a vast number of viable data sources – and data, as we know, is key to our industry’s ability to thrive. As such, we must cooperate to better align, integrate, and use our data sources in a protected and patient-centric way that also supports industry participation. In this session, we look at examples of successful collaboration models, at how data helps to drive the value of an asset, at the importance of industry, and at the reciprocal requirement to address and articulate societal value.